À La Carte

A studio-built shoot series where identity is treated like sound, tuned, distorted, and reassembled through accessories across five distinct collections.

One subject. Five identities.

Each built like a track and taken too far on purpose.

Covered In Chrome

Covered In Chrome

Too polished to read.

You see yourself before you see her.


Genre: Industrial Techno

Tempo: 128 BPM


Too polished to read.

You see yourself before you see her.


Genre: Industrial Techno

Tempo: 128 BPM


Office Siren

Office Siren

Clock in.

Then rewrite the rules.


Genre: Minimal Synth Pop

Tempo: 110 BPM

Clock in.

Then rewrite the rules.


Genre: Minimal Synth Pop

Tempo: 110 BPM

Back to the 90s

Back to the 90s

Before the f* algorithm.

Before everything tried too hard.


Genre: Lo-Fi Indie / Alternative Rock

Tempo: 92 BPM

Before the f* algorithm.

Before everything tried too hard.


Genre: Lo-Fi Indie / Alternative Rock

Tempo: 92 BPM

Dopamine Drip

Dopamine Drip

Engineered overstimulation.

Color, form, and texture calibrated to hit before you can process.


Genre: Hyperpop

Tempo: 160 BPM

Engineered overstimulation.

Color, form, and texture calibrated to hit before you can process.


Genre: Hyperpop

Tempo: 160 BPM

Salty Shores

Salty Shores

No urgency here.

Still, you look twice.


Genre: Melodic House

Tempo: 78 BPM

No urgency here.

Still, you look twice.


Genre: Melodic House

Tempo: 78 BPM

"F**king creative” is how I would like to describe Gaurav.


His contribution to Salty can be felt in almost all areas of the business. From brand marketing to social media, cutting across all the formats & forms of communication, be it words, design or a motion film/video. He is one of the best creative leads who knows how to get the team to come up with concepts & ideas that not just work, but stand out from the clutter in the market.


His contribution to design, especially conceptualising packaging for gift boxes, delivered some of the best products in the market and when it comes to Salty, the evergreen bestsellers that have earned a few tens of crores for Salty.

The list goes on & on…"

"F**king creative” is how I would like to describe Gaurav.


His contribution to Salty can be felt in almost all areas of the business. From brand marketing to social media, cutting across all the formats & forms of communication, be it words, design or a motion film/video. He is one of the best creative leads who knows how to get the team to come up with concepts & ideas that not just work, but stand out from the clutter in the market.


His contribution to design, especially conceptualising packaging for gift boxes, delivered some of the best products in the market and when it comes to Salty, the evergreen bestsellers that have earned a few tens of crores for Salty.

The list goes on & on…"

-Sai Thota

D2C, Revenue Head at Salty

Words make worlds

Capture what matters.

Words make worlds

Capture what matters.

Words make worlds

Capture what matters.